Google AI Mode has now launched in the UK

Google’s AI Mode has now launched in the UK as of 29 July 2025, redefining the way people use search results. Rather than scrolling through traditional blue-link listings, users can enable AI Mode and see conversational, AI-generated answers powered by copyright 2.5. The system works with text, voice, and image inputs, splitting queries into sub-

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Critique of Google Algorithm Updates 2023

A Turbulent Year for SEO2023 was a remarkable year for Google's search algorithm updates, leaving a substantial impact on the world of Search Engine Optimisation (SEO). Last year, Google rolled out several major updates (nine major), including changes to the core algorithm, a focus on helpful content, and reviews. Let's delve into these nine confir

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